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Better than a pair of eyes: Bosch camera with AI for driver assistance and automated driving

Better than a pair of eyes: Bosch camera with AI for driver assistance and automated driving 

Bosch aims to be market leader for camera technology

  • Harald Kroeger: "We want to make cars better drivers than people.”
  • For reliable object recognition, Bosch camera takes unique multi-path approach.
  • AI designed by Bosch: camera improves legacy driver assistance systems and extends their application range.

 

Stuttgart, Germany, and Yokohama, Japan – Automated driving technology is gradually providing more and more assistance to the driver – with the future aim of the car being able to take complete control. But there is more to it than that: "We want to make cars better drivers than people, and in this way to increase road safety. In other words, technology has to work more reliably than people," says the Bosch management board member Harald Kroeger. That presents a major challenge, particularly in terms of surround sensing. Only if it knows exactly, and at all times, what is going on around it can an automated vehicle choose the right, and above all safe, driving strategy. Bosch uses various technologies for surround sensing, including ultrasound, radar, and video. When it comes to structure and function, cameras come closest to the human eye, which is why they will be such invaluable assets for automated driving, and indeed why they already play a key role in driver assistance. Bosch has now succeeded in taking automotive camera technology to a new level. This new Bosch technology is set to debut in vehicles in 2019. The combination of its unique multi-path approach and artificial intelligence (AI) for object recognition will make surround sensing far more reliable, and road traffic safer. Bosch aims to be the market leader, and the measure of all things in camera technology.

Human drivers: looking but failing to see

Cars with driver assistance, automatic emergency braking systems, and automated driving capability must be able to see all objects in their surroundings. On top of that, they must be able to detect in a flash if an object is relevant for their driving strategy. And just as quickly, they have to determine what their reaction to relevant objects should be. Should they brake, swerve, or continue on their path? Unlike the human eye, the new Bosch MPC3 mono video camera has been optimized to handle such decisions. For humans, looking is one thing, but actually recognizing what our eyes see is another matter. Our eyes may be marvels of nature, but we have our weaknesses when it comes to visual perception. Just because we see something does not mean that we recognize and understand it. Many drivers who are involved in accidents say that they had been looking in the right direction but failed to spot the other party. It is estimated that up to 50 percent of road traffic collisions are attributable to this phenomenon. The new Bosch camera is superior to the human eye in this respect, not least because it never gets tired, and works just as well after hours of driving as during the first kilometer.

Bosch technology makes new and improved driver assistance systems possible

The new technology’s great strength lies in its robust object recognition, enabled by Bosch’s multi-path approach. This also makes use of artificial intelligence. For example, Bosch engineers have taught the camera to reliably detect if the edge of the road is passable, even in the absence of road markings. This camera intelligence is based on Bosch know-how and integrated into a chip, known as V3H, made by the Japanese company Renesas. It can also improve legacy driver assistance systems and extend their application range. For instance, it could enhance automatic emergency braking systems to prevent vehicles hitting various types of animals. It could also make emergency braking more reliable, since the camera can recognize pedestrians even when they are partially concealed. The Bosch innovation also improves road-sign recognition. The new Bosch camera features optical character recognition that reliably reads text and numbers on road signs, and presents this information to the driver on a dashboard display.

The camera with AI won an award in a company-internal innovation contest.

2019090701 / 09.09.2019 / Electromobility / BOSCH /

Better than a pair of eyes: Bosch camera with AI for driver assistance and automated driving 
Better than a pair of eyes: Bosch camera with AI for driver assistance and automated driving
Bosch aims to be market leader for camera technology
.....
From the wind tunnel to the sidewalk: Bosch is bringing smart electrical drives to strollers
e-stroller system revolutionizes comfort and safety
.....
From the wind tunnel to the sidewalk: Bosch is bringing smart electrical drives to strollers
Bosch presents tomorrow’s mobility today 
Bosch presents tomorrow’s mobility today
A light, airy, minimalistic design, a futuristic outer shell made of display screens and glass, and a spacious interior – that is how architects might describe a novel structure, but in actuality the description also fits a completely new class of vehicle and a new kind of mobility: driverless electric shuttles that glide almost silently through city centers and are seamlessly connected with their environment.
.....
Bosch equips Hong Kong-Zhuhai-Macao Bridge with customized security solutions
World’s longest sea-crossing bridge opens operations in emerging ‘Chinese Silicon Valley’ region
.....
Bosch equips Hong Kong-Zhuhai-Macao Bridge with customized security solutions 
Bosch and Daimler: San José targeted to become pilot city for an automated on-demand ride-hailing service 
Bosch and Daimler: San José targeted to become pilot city for an automated on-demand ride-hailing service
.....
Bosch gets the world’s first curved instrument cluster on the road
World debut in the “Innovision Cockpit” of the new Volkswagen Touareg
.....
Bosch gets the world’s first curved instrument cluster on the road 
Semiconductors – market of the future: Bosch is growing faster than the market 
Semiconductors – market of the future: Bosch is growing faster than the market
Driving force in the automotive industry
.....
SiTime and Bosch accelerate innovation in MEMS Timing for 5G and IoT
SiTime Corporation, a leading provider of MEMS timing, and Bosch, a global supplier of technology and services, announced a strategic technology partnership to accelerate innovation in micro-electro-mechanical systems (MEMS) timing. SiTime will work with Bosch to develop processes for next-generation MEMS resonator products.
.....
SiTime and Bosch accelerate innovation in MEMS Timing for 5G and IoT 
Automated driving in cities: Bosch and Daimler select Nvidia AI platform 
Automated driving in cities: Bosch and Daimler select Nvidia AI platform
Automated vehicles are complex computers on wheels. And they need even more computing power if they are to negotiate city traffic automatically, with input sourced from an array of disparate surround sensors.
.....
Fifty years ago: Bosch makes gasoline injection electronic
It was a top secret mission. No customers from the automotive industry were to find out about the revolutionary technology the Bosch engineers were working on. When Bosch associates bought the first test vehicle in 1959, it was declared to be a regular company car. In reality, it was refitted as a test vehicle for the secret project: electronic gasoline injection. Each time before it was taken in for servicing, according to the engineer Heinrich Knapp, the vehicle was refitted with its original carburetor so that automakers would not suspect what Bosch had in mind.
.....
Fifty years ago: Bosch makes gasoline injection electronic 
New hybrid battery from Bosch – 48 volts is a recipe for success 
New hybrid battery from Bosch – 48 volts is a recipe for success
Bosch’s new 48-volt battery for hybrids is in demand by automakers across the globe. Similar to the Bosch e-axle, this innovative 48-volt battery is standardized for easy integration into new vehicle models. Established manufacturers and start-ups alike can thus eliminate long and expensive development processes.
.....
Bosch to hire 14,000 university graduates
To stay on its growth course, Bosch plans to recruit some 14,000 university graduates worldwide this year. In the future, increasing numbers of software specialists will find jobs at the global supplier of technology and services.
.....
Bosch to hire 14,000 university graduates 
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Calendary
NEPCON Japan, Nagoya, 18.9.-20.9.2019
SEMICON TAIWAN, Taipei, 18.9.-20.9.2019
BATTERY JAPAN, Osaka, 25.9.-27.9.2019
electronicAsia 2019, Hong Kong, 13.10.-16.10.2019
Hong Kong Electronics Fair, 13.10.-16.10.2019
TAITRONICS 2019, Taipei, Taiwan, 16.10.-18.10.2019
productronica 2019, Munich, DE, 12.-15.11.2019
NEPCON Japan, Tokio, 15.1.-17.1.2020
DistribuTECH, 28.1.-30.1.2020, San Antonio, TX
BATTERY JAPAN, Tokyo, 26.2.-28.2.2020
BATTERY JAPAN, Osaka, 9.9.-11.9.2020
IMTS2020, 14.9.-19.9.2020, Chicago, IL
ISE 2021, Barcelona, Spain, 2.2.-5.2.2021
DistribuTECH, 9.2.-11.2.2021, San Diego, CA
BATTERY JAPAN, Tokyo, 3.3.-5.3.2021
BATTERY JAPAN, Osaka, 29.9.-1.10.2021
DistribuTECH, 25.1.-27.1.2022, Dallas, TX
DistribuTECH, 7.2.-9.2.2023, San Diego, CA
DistribuTECH, 23.1.-25.1.2024, Indianapolis, IN
DistribuTECH, 11.2.-13.2.2025, Dallas, TX
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